On January 5, 2025, CEE hosted its 2024 Year-End Summary and 2025 Strategic Planning Meeting, followed by the spectacular "Riding the Waves Together" New Year Gala, at the Zhuhai CEE Multi-Function Hall.

Chairman Lin Yang, CEO Tom Yang, VGM and CFO Antwon Wen, VGM Roy Sheng Zhang, Deputy GM Eric Zeng, Company Secretary Ruping Chen, Assistant to the Chairman Wei Meng, and other senior leaders joined the entire management representatives to deliver an evening of reflection, inspiration, and celebration.

Strategic Review and Vision

Each department presented a comprehensive review of 2024, highlighted their challenges, the valuable opportunities seized, and unveiled ambitious roadmaps for 2025.
 

CEO Tom delivered a summary of CEE’s 2024 performance, recognizing milestones such as major R&D breakthroughs, market expansion, team growth, and enhanced brand influence. His strategic insights for 2025 filled the room with optimism and determination for the year ahead.

 

A Night to Celebrate

At 6 PM, the much-anticipated "Riding the Waves Together" New Year Gala began. Sales Assistants Luo Junhua and Tang Jincheng transformed into charismatic hosts, instantly electrifying the crowd.
 

Chairman Yang Lin opened the evening with a heartfelt speech, expressing gratitude to all employees for their dedication in a challenging year. Despite market uncertainties, CEE achieved remarkable successes, from domestic market expansions and onboarding new clients to making significant strides internationally. Quarterly improvements reflected the team’s resilience and determination.

Looking ahead to 2025, Chairman Yang emphasized a shift toward service-oriented operations, with headquarters and centers focusing on supporting frontline teams. He outlined priorities:

• Driving cost efficiency and quality enhancements.
• Expanding strategic, R&D, and marketing efforts.
• Attracting top talent.
• Strengthening corporate culture, advancing community welfare, fighting corruption, and improving employee well-being and environmental sustainability.

Honoring the Stars of CEE

Every success is built on the unwavering efforts of CEE’s exceptional team. Employees were celebrated as the "shining stars" who illuminate the company’s path forward, each contributing to its extraordinary journey with grit and passion.

As the event concluded, leaders, guests, and employees shared their excitement for the future. With teamwork, innovation, and determination, 2025 promises to be another chapter of brilliance for CEE, advancing toward its vision of high-quality development.

Together, let’s make it a year to remember!